Fidesq Business Consulting Ltd
AI consultancy in London for small businesses and SMEs
Fidesq is an AI business consultant for owner-led small businesses and SMEs in London and across the UK. We start with AI search, making sure ChatGPT, Google AI and Perplexity recommend you, then put AI to work wherever your business loses time and enquiries.
What we do
Four services
AI Visibility Audit
The questions your customers ask ChatGPT, Google AI, Perplexity and Claude before they contact you, run and scored, with the five fixes that matter most.
See the audit →AI Implementation
From a £350 review of where your business leaks time and enquiries to a running system you own, kept running afterwards. A founder from first call to handover.
See AI Implementation →Small Business AI CRM
Every enquiry in one list, follow-up that runs itself, bookings, invoice tracking and a weekly pipeline number, built for you in 10 working days on hosting in your name.
See the AI CRM →In-Chat AI Apps & Plugins
Your quote or booking step as an app inside ChatGPT and Claude, showing a real price and a next step while the customer is still asking. Payment stays on your site.
See In-Chat AI Apps & Plugins →Who it's for
A small business AI consultant for owner-led firms
We work with owner-led small businesses and SMEs of 2 to 50 staff, mostly service businesses: consultancies, agencies, recruitment firms, trades, clinics and practices. The pattern is the same in all of them. Enquiries land in inboxes, bookings happen by email, and the owner answers everything. An AI consultant for SMEs is useful when that owner wants the week back without hiring someone to run the tools.
- 01Enquiries arrive four ways and nobody can say how many came in last week.
- 02Follow-up depends on someone remembering, so the warm ones go cold on a busy Thursday.
- 03Three or more tools you pay for monthly that do not talk to each other.
- 04The team uses AI already, and nobody has agreed what good looks like.
- One list of every enquiry, whichever way it arrived, with the next step against each one.
- Follow-up that runs itself, written in your voice, stopping the moment someone replies.
- A Monday number: pipeline, bookings and unpaid invoices in one report.
- A team that can brief AI and check the result before it goes out under your name.
Where
London based, in person across the South East and the Midlands
The review runs in person across London, the South East and the Midlands, and remotely for the rest of the UK. The build happens wherever we are, with you seeing it on your own domain by day five. AI for small business UK-wide works the same way: the review moves online and the rest of the engagement does not change.
Experience
Twenty years in marketing, in agency and in-house roles
Our work includes B2B lead generation for La Fosse, a recruitment firm; search for Bupa Global and for Haleon brands including Anadin, Otrivine and Voltarol; and websites, search and Google Ad Grants for more than 50 charities.
How it works
Call, review, then build
The same three steps every time, so you know what the next one costs before you take it.
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1Free
A 20-minute call
You tell us where the week goes. We tell you whether a review is worth your money and, if it is not, you leave with a straight answer. No pitch.
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2From £350
The paid review
Built around what you need. For AI visibility, we run the questions your customers ask AI tools and score what comes back. For AI implementation, we spend ninety minutes with whoever answers your enquiries and time how one is handled today. Either way, you leave with a two-page plan.
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3Fixed quote
The build
The plan says what. Usually a CRM you own, and an audit of what AI says about you where enquiries start online. It is handed over with the logins and a written runbook.
Beyond the services
What we're building
The Small Business AI CRM
Every enquiry in one list, follow-up that runs itself and a weekly pipeline number.
The Free LinkedIn Network Report
Turns a LinkedIn export into a warm-intro map, read entirely in your browser.
Heat pump cost calculator
See what an air source heat pump costs after the £7,500 grant, and what it costs to run.
The Presence Project
A behavioural-science app for healthier phone habits.
Products, free tools and the system we build for clients
See the projects →About
An AI consultancy that builds its own products
Fidesq brings twenty years in marketing, a CIM Advanced Certificate in Marketing and an MSc in Design for Interactive Media, together with the product background behind the projects we build alongside the consulting work. We build with AI, so the price buys a running system on hosting in your own name, not a licence.
About us →FAQ
Questions owners ask an AI consultancy
What does an AI business consultant do?
Do you work with businesses outside London?
What size of business do you work with?
Do I need to be technical?
What happens on the 20-minute call?
Why Fidesq
We test this on ourselves first
The method we sell is the method we use on our own marketing and our own business. Four things make the work different.
Twenty years of marketing behind every fix
Twenty years in digital marketing, seven of them as an agency SEO manager running search for Bupa Global and Haleon brands and carrying seven to eight retainers at once. We know where a small business actually loses enquiries.
Built on your work, not a template
The review starts with a timed test of your own enquiry handling, and the build runs on your domain with your own enquiries in it before the second half of the fee is due.
You own what gets built
The hosting account, the code and the data are in your company's name from handover. There is no licence to renew and nothing stops working if Fidesq does.
We build our own products
Fidesq builds consumer software alongside the consulting work. We understand products, not just marketing.
Next step
Book a 20-minute call
Twenty minutes about any of the four services. No pitch; you leave with a straight answer on fit.
Or email [email protected] and we reply within one working day.


